LOS ANGELES, October 11, 2016 – In a move to further increase client service capabilities, Innovate (www.InnovateMR.com), a global leader in audience sampling, announces three new hires......Read More
Easy to Use, Large Scale, Group Moderation with Real Time Analytics.....Read More
Another in the Innovate MR Series “How to Build a Market Research Company” including Tips on Finance, Hiring, Management and Sales.
There are days when being a finance person within a market research company feels like herding cats. Different departments constantly asking for resources.....Read More
So you won a project? Congratulations! You breathe a sigh of relief knowing you can finally pass it off to the talented hands of theproject manager. It might feel like.....Read More
When I was a child, my dad gave me some very sound career guidance that I still carry with me today... “80% of people suffer from deficits that will hold them back professionally – make sure you are in the 20%, kid.”
At the time, I thought my father was just rattling off some unsolicited advice. I hate to admit it, but Pop’s sage guidance was spot on.
Innovate MR's Lisa Wilding-Brown, EVP of Global Operations, was interviewed on RBDR today by RFL's Bob Lederer. The interview centered around concerns.....Read More
Illustrating the parallel between hiring qualified staff and top-notch panelists......Read More
A true story about guns, pickles and an arrest one foggy night.
I’ve never shared this tale publicly, but instead of ranting about survey panel quality and the sampling industry in general, I thought it might be time to tell this remarkable story......Read More
In Market Research, the Project Manager is extremely important. It’s the Project Manager that takes a project from start to finish, establishes expectations and delivers on those expectations......Read More
In partnership with my esteemed colleagues, I had the fortunate opportunity of developing one of the industry’s first online panels, The Harris Poll Online.Since then, I.....Read More
A tale about how cheaper might not always be better.
The other day I had a headache, so I went down to Long Beach Harbor in Californiaand waited at the docks for a boat from China to unload palettes of acetaminophen.
Once unloaded, I took out a spoon and scooped some of the powder out and.....Read More
Matt Dusig shares his personal thoughts on SSI’s recent acquisition.
It’s been a busy week. I received dozens of emails, phone calls and texts – everything from “Wow” to “Interesting” to “What’s Next?” In case you’re not aware, I co-founded Instantly in 2008 with my long-time friend.....Read More
LOS ANGELES, January 26, 2016 – In a move to further increase client service capabilities and support its continued rapid growth, Innovate (www.InnovateMR.com), a global leader in audience sampling, announces three new hires.