What Happens in Vegas, Shouldn’t Always Stay There…


A recount of my Vegas-inspired epiphany and how TV panel recruitment is giving Innovate the edge.


LOS ANGELES, November 7, 2015 — A few years ago, while I was still running uSamp, I arrived in New Orleans for a sample conference.  It was a hot and oppressively muggy day. 

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Innovate Promotes Lisa Wilding-Brown to Chief Research Officer


LOS ANGELES, October 25, 2016Innovate (www.InnovateMR.com), a global leader in audience sampling, announces the promotion of Lisa Wilding-Brown to Chief Research Officer.


In her new role, Lisa will lead the company’s various research initiatives, continue to oversee all panel engagement and quality programs as well as work closely with clients providing expertise in the areas of sample and design methodology. One of Lisa’s most important initiatives is to help the company launch a flagship Automated Sample platform, slated to debut in 2017. 

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Innovate Records Triple Digit Growth and Expands U.S. Team with New Hires


LOS ANGELES, October 11, 2016 — In a move to further increase client service capabilities, Innovate (www.InnovateMR.com), a global leader in audience sampling, announces three new hires.

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