New InnovateMR Product Team to Advance Self-Serve Sampling Platform

February 11, 2019. InnovateMR announced today that it has strengthened their product team and released new features to their self-serve platform – Pegasus.  The new core features make sampling faster and more cost effective for market research clients. Pegasus is a second-generation self-serve sampling platform that gives users direct access to survey respondents.

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Self-Serve Sampling Q&A

 

Recently, Matt Dusig and Lisa Wilding-Brown sat down to discuss the things market research professionals want to know about the next generation sampling platform. 

Listen to the conversation or read below.

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Data Points and Driving Innovation

2017 was an exciting year for InnovateMR highlighted by acquiring new market research clients, broadening our audience reach and our unyielding commitment to delivering Faster AnswersTM. Moreover, Innovate unveiled Pegasus---an easy-to-use, cost effective sample access platform for market researchers. Our goals were to combine access to our industry-leading panel with the power of a sample access platform rich in user functionality. Early feedback from clients stated we hit the mark. We won’t stop there.

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