Innovate Announces Global B2B First Class Panel


LOS ANGELES, January 11, 2017 –Innovate (www.InnovateMR.com), a global leader in audience sampling, has completed a significant addition to the company’s proprietary panel bolstering its B2B offer and dynamic profiling capabilities.

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Wait! The Survey Panel is (back) Alive...


Well that was a fast rebirth. Wasn’t it just dead last week?

LOS ANGELES, April 12, 2016 — So just when my last blog post said that online survey panels were on life support, barely a pulse, requesting last rights, I’ve now seen the light.

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OMG Survey Panel Pains – WTH is Really Going On?


LOS ANGELES, March 23, 2016 — In the last few weeks, I’ve read numerous blog posts from researchers and panel companies about the sad, sad (yes double sad) state of online panels.

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The Panelist Dilemma: Quality Isn’t Expensive, It’s Priceless


Illustrating the parallel between hiring qualified staff and recruiting top-notch panelists.

LOS ANGELES, March 15, 2016 — Many years ago, while at a former company, I was asked to fill several key positions in the Operations department.

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